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REVEALED: WHY HAIR PLUMPING IS THE NEW BEAUTY CRAZE


beautiful girl with long hair

Tried hair plumping? It's the new beauty trend aimed at increasing the volume and thickness of hair.


Whether you were born with fine hair, or it has thinned over time as a result of life stages, stress or diet, one thing is certain: it can have a huge impact on your self-confidence.


According to a report by International society of hair restoration surgery, in 2020, more than 681,964 patients went for hair transplants because they were so concerned over how their hair looked.

The Science Behind Hair Plumping

At its core, hair plumping relies on products and techniques to enhance hair's natural volume. Many attribute its popularity to advances in hair care science, which have resulted in an array of products designed to boost volume without the need for expensive, time-consuming salon treatments.

Hair plumping products often contain a combination of nourishing ingredients like keratin, biotin, and collagen, which help strengthen and fortify hair while increasing its thickness.


Additionally, advanced styling tools, such as heated brushes and volumizing irons, allow users to achieve salon-quality results from the comfort of their homes.

Why Hair Plumping is the New Must-Have

  1. Instant Volume: Hair plumping delivers instant results, giving users a voluminous look without the wait. This quick transformation makes it ideal for those with busy schedules who still want to look their best.

  2. Versatile Styles: Whether you prefer sleek, bouncy curls or effortlessly tousled waves, hair plumping techniques can be adapted to suit a wide range of hairstyles, making it a versatile addition to any beauty routine.

  3. Low Maintenance: Unlike some beauty trends that require constant upkeep, hair plumping is relatively low maintenance. Once the desired volume is achieved, minimal touch-ups are needed to maintain the look.

  4. Confidence Boost: Fuller hair can boost self-confidence and make individuals feel more attractive. Many users report feeling more empowered and self-assured after incorporating hair plumping into their routines.

Products in Australia that offer hair plumping

The John Frieda Profiller is specifically formulated with ingredients that are scientifically proven to instantly strengthen and plump hair by 200%.


Infused with Biotin and Hyaluronic Acid, the Thickening Shampoo and Thickening Conditioner hydrates and nourishes fine hair offering an instant plumping boost in just one use whilst repairing damaged hair.


Vegan-friendly and silicone-free, Thickening Spray is a double-duty styling spray that provides heat protection and reduces hair loss due to breakage.

thick hair

How else can I achieve hair plumping?

  1. Volumising Shampoos and Conditioners: These hair care products contain ingredients that can temporarily increase the diameter of individual hair strands, giving the appearance of thicker hair.

  2. Hair Styling Products: Some hair styling products, such as mousse, foam, or volumising sprays, are designed to add lift and volume to the hair when applied before or after styling.

  3. Hair Serums: Certain hair serums contain ingredients like collagen, keratin, or hyaluronic acid that can help strengthen hair and improve its thickness over time.

  4. Heated Styling Tools: Tools like heated brushes, curling irons, and straighteners can be used to add volume and shape to the hair. These tools can create lift and body, making the hair appear thicker.

  5. Hair Extensions: Hair extensions or hairpieces can be added to increase hair volume and length instantly. They come in various forms, including clip-ins, tape-ins, and sewn-in extensions.

  6. Hair Treatments: Some salons offer hair treatments that claim to plump and thicken hair. These treatments often involve the application of specialised products or procedures like keratin treatments or hair masks.

  7. Teasing or Backcombing: This technique involves backcombing or teasing the hair at the roots to create volume. It's a temporary method that can be used for special occasions.

  8. Haircuts and Hairstyles: Certain haircuts and hairstyles, such as layered cuts, can create the illusion of thicker hair by adding dimension and movement.

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