BARBIE MOVIE IS KENOUGH, SKATING PAST $1BILLION SALES WORLDWIDE
Warner Bros. Pictures’ Barbie movie has surpassed the billion dollar mark at the global box office.just 17 days after its release.
"Barbie" has earned more than $1 billion in worldwide box office sales, according to Comscore, representing an extraordinary milestone for the Greta Gerwig-directed Warner Bros. film.
Directed by visionary filmmakerGerwig and showcasing an acclaimed cast led by Margot Robbie and Ryan Gosling, the film debuted on 4,200 North American screens on Friday, July 21, drawing unprecedented crowds in preview showings, earning the year’s biggest opening weekend, pre-shows and single grossing day, as well as the largest-ever opening for a female-directed film.
The film also had record highs for the studio for a Monday, Tuesday and non-opening Wednesday, culminating in the biggest seven-day box office for a single film in the history of Warner Bros.
Barbie’s big screen debut also continues its reign as one of the year’s best-reviewed films, winning a Certified Fresh Rotten Tomatoes Critics rating of 90% with a matching Audience Score and an A CinemaScore.
Internationally, the film continues to dominate the box office in 69 territories, having achieved the biggest-ever industry opening weekend of the year in 24 of those markets, and the biggest-ever Monday for a Warner Bros. Pictures film in 19 territories, including the UK and Italy, where its reign continued through Tuesday.
“Barbie” also set the record for the biggest WB opening weekend of all time in 26 markets, including Argentina, Brazil, Colombia and Mexico, and landed the biggest opening week of the year in Australia and New Zealand, with the latter also delivering the biggest-ever opening week for a WB film.
Globally, the film marks the largest opening for Greta Gerwig as a director and for Margot Robbie, Ryan Gosling and nearly every actor in the film, as well as the biggest opening for a movie based on a toy.
Jeff Goldstein, President of Domestic Distribution, said, “For audiences here and across the globe, this is clearly the summer of ‘Barbie.’
"The extraordinary Greta Gerwig and her marvellous cast and crew have delivered an event for every kind of moviegoer everywhere in the world and, as critical praise continues to mount, what is quickly proving to be one of the best-reviewed movies of the year.
"We couldn’t be more thrilled or proud of these phenomenal results, and congratulate the filmmakers, cast and our colleagues at Mattel on this spectacular run, which—like Barbie herself—continues to defy all expectations.”
To live in Barbie Land is to be a perfect being in a perfect place. Unless you have a full-on existential crisis. Or you’re a Ken.